01
Move first, on purpose
Speed without direction is noise. We pair urgency with a clear point of view so early moves compound instead of scatter.
The studio
A small studio with a long horizon.
We started Dreams of Vanguard in 2017 on a simple conviction: the teams who shape the future are the ones brave enough to design it before it's obvious. Nine years later, that's still the only kind of work we take.
Our story
From a two-person table to a borderless collective.
Vanguard began as two founders — a strategist and a designer — sharing one desk and a stubborn belief that good ideas deserve fearless execution. Our first client was a climate startup nobody had heard of. Today they're a category leader, and we've kept the same posture: get in early, think sharply, build beautifully.
We've stayed deliberately small and senior. No layers, no handoffs to people who weren't in the room. When you work with us, you work with the people doing the work — strategists, designers, and technologists who have shipped real products at real stakes.
Principles
The compass we steer by.
02
Craft is a strategy
How something feels is not decoration — it's the fastest way a young company earns trust. We sweat the details that customers feel before they can name.
03
Few clients, deep work
We take on a handful of partners at a time so each one gets senior attention and real ownership, not a production line.
04
Build what you can defend
We design for durability — brands and products that hold up when the hype cycle moves on.
05
Tech in service of people
We love the frontier, but the question is always the same: does this make a real person's life clearer, faster, or better?
06
Leave teams stronger
The best engagement ends with your team more capable than when we started — systems, language, and instincts that outlast us.
The people
Senior hands, every step.
A core team of partners, supported by a trusted network of specialists we bring in when the work calls for it.
MA
Mara Avalos
Founder · Strategy
RK
Renzo Kade
Founder · Design
SI
Sora Ito
Principal · Product
DN
Dele Nwosu
Principal · Emerging Tech
Work with us
Bring us your hardest early question.
The earlier the better. The best outcomes start before the answers are obvious.